You might not know this about me, but I’m not a very technical person (gasp!). I don’t know how to code, and I’m not a technical SEO wizard. However, I recognize the importance of getting technical when you have to. Adding structured data, also known as schema markup, to your site is one of the
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The demands on SEO are growing every day So are the opportunities in SEO. Not only is the SEO discipline expanding, so is the size of the market, which is predicted to reach $1.6 billion by 2027. SEO has developed over recent years from being a siloed practice to a significant revenue channel. A channel that is
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You’ve probably heard a hundred times that Search Engine Optimization (SEO) is a vital digital marketing tool. But do you really know how SEO works? Even if you have a basic understanding of what it entails, you may still not have a solid grasp on this complex and multifaceted process. SEO is made up of multiple
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